Email Marketing Software for Movers: Top Platforms Ranked

In moving, email marketing is underrated. 

Half of moving companies don't do it at all.

True, email doesn't give you the thrill of winning keywords or the satisfaction of a high-ranking Google result.

But it does give you booked jobs at a low cost. And that's what every mover wants.

Ready to master email marketing before your competitors realize what they're missing?

Here's what you need to know.

The problem with most email platforms

They're built for marketers, not movers. That means: 

❌ Extra work in unfamiliar systems

❌ Hours wasted importing / exporting lists

❌ Email metrics don't show actual ROI

Here's what a good email system should do for you: 

✅ Don't let your campaigns die in spam folders

✅ Sync with your CRM so follow-ups don't get missed

✅ Show you which emails are actually booking jobs

#1 overall for movers—Smart Marketing

Smart Marketing has everything you need in email marketing software, without having to leave the comfort of your moving CRM and log into a different tool.

Pros:

• Zero marketing experience needed 
• No list imports / exports (your CRM data's already there)
• Templates built for moving companies
• Automation so you don't have to micromanage
• Connects directly with sales and ops
• Onboarding and training included

Movers love it, saying "Smart Marketing is a beautiful way to drive leads and customers without needing Mailchimp or Klaviyo."

👉Get a full tour here.

Cons:

• Only works with SmartMoving's CRM software

Basic email software for beginners

Doing some email marketing is better than none. You already have the contacts. Why not get more revenue from them?

❗But keep in mind: the other the tools on our list are missing moving-specific features you'll find in Smart Marketing. Like templates and workflows built for movers. Plus seamless lead tracking and ROI reporting.

Mailchimp

Good starter tool if you just need simple campaigns like newsletters, seasonal promotions, or referral emails.

Pros:

• Widely used
• Beginner-friendly
• Decent template selection (though not moving-specific)
• Plugs into SmartMoving

Cons:

• Limited automation unless you upgrade
• Gets expensive as your contact list grows

🏆 Best for: Small ops needing basic email blasts.

Brevo

Good for building workflows like booking confirmations or post-move follow-ups without complexity or steep cost.

Pros:

• Affordable
• Easy entry into automation
• Pay-as-you-go SMS, even on a free plan

Cons:

• Modest learning curve for advanced features
• Deliverability not as high as Mailchimp or Constant Contact

🏆 Best for: Lean teams needing automation + SMS without the big cost.

Constant Contact

Also a good starter tool, especially if simplicity and customer service are important to you.

Pros:

• Simple to learn and use
• Helpful customer support
• Includes surveys and event invites

Cons:

• Very basic automation only
• Limited integration with moving software
• Like Mailchimp, gets expensive as you grow

🏆 Best for: Companies wanting simplicity + support.

Advanced, multi-channel email software

SendPulse

A multi-channel hub for email, SMS, push notifications, and messaging apps like WhatsApp and Messenger.

Pros:

• Affordable advanced features
• Supports A/B testing across channels 
• Good multi-channel tool for beginners

Cons:

• Limited template customization
• Basic analytics only

🏆 Best for: Small-mid teams wanting a one-stop for email, SMS, and chatbot outreach.

ActiveCampaign

A sophisticated platform offering email, automation, CRM, and multi-channel messaging.

Pros:

• Robust automations (if you know how to build them)
• Can handle multiple locations
• Detailed reporting available

Cons:

• Steeper learning curve 
• Some technical set up required
• Built-in CRM is overkill if you have moving software

🏆 Best for: Mid-large teams wanting to do behavior-based marketing across email and SMS.

Best email platforms for movers: The shortlist

FAQs: Email marketing for movers

❓What types of email campaigns work best for movers?

Movers see the best results from:

• Seasonal promotions
• Upsell and cross-sell campaigns
• Loyalty campaigns
• Win-back campaigns
• Lead nurture campaigns
• Anniversary campaigns

👉See why they work: 11 email marketing campaigns for movers

❓How technical do I need to be to run email campaigns?

Most email platforms are built for regular people, not tech experts. Smart Marketing is built specially for movers, so you can launch campaigns without any marketing skills at all.

Look for:

• Built-in moving templates
• Drag-and-drop campaign builders
• Training and support included
• No coding required

❓How do I keep emails out of spam folders?

Focus on deliverability basics:

• Use verified sending domains
• Keep lists clean and updated
• Monitor engagement metrics

❓How do I know if my campaigns are working?

Best-in-class platforms show you:

• Revenue generated per campaign
• Lead-to-booking conversion rates
• Customer acquisition costs
• Return on marketing investment

❓How can I get started with Smart Marketing?

Easy! Start with a demo. When you sign up, you get: 

• Made-for-moving templates (included)
• Built-in marketing ROI reporting
• Personalized onboarding
• Smart Academy training